The haulage business has been booming for years. Never before have so many goods been transported across Europe’s roads as today. Business has been further fuelled by the coronavirus crisis, which has caused the mail order business to virtually explode. However, this has not only brought delivery bottlenecks to light – every additional lorry also increases CO2 pollution and it is becoming increasingly clear that this form of economic activity is not exactly very sustainable.

The Berlin-based freight logistics company InstaFreight has set out to change this. Customers can conveniently book free transport capacity in lorries that would otherwise have driven half empty through Europe. This is easy on the customer’s wallet and good for the environment. To make customers aware of this aspect of the business, we made a nice little image film in the autumn.